Donna Serdula pioneered the concept of LinkedIn profile optimization, realizing early on that the LinkedIn profile was so much more than just an online resume. In 2009, she founded Vision Board Media and LinkedIn-Makeover.com.
Donna and her team of over 40 writers have helped thousands of executives, entrepreneurs, sales stars, business leaders, and professionals from around the world create professionally branded LinkedIn profiles.
She is the author of the book “LinkedIn Profile Optimization For Dummies,” published by Wiley. Donna has been featured on Forbes, Business Insider, Time’s Money Section, Wall Street Journal’s Market Watch, LA Times, NBC, SiriusXM Radio’s The Focus Group, and many other news outlets.
In this episode, we talk about how to use Linkedin to grow your business. Donna shares the exact steps you need to take and what you don’t have to do to make Linkedin work for you. She’s sharing a super simple strategy for using Linkedin to grow your business in 2022.
Listen in to learn how to:
→ Create a bio that attracts new clients
→ Stand out on Linkedin without having to be online 24/7
→ Create content that converts well on Linkedin.
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