Are you are feeling overwhelmed about how to market your business on social media? Content is a powerful tool in building your community, standing out from the crowd, and connecting with clients – but only if you have a strategy in place.
With Discover Your Brand Voice, we will make growing your business fun (and profitable) by creating content that connects with your people by telling them exactly why they should work with you using your unique voice.
→ You struggle with knowing what to say, being consistent, and feeling confident
showing up online.
→ You are not getting sales or engagement from posting on social media
→ You want to shift your brand, but you don’t want to lose your current audience by changing your products or services. You need a content strategy to grow your business in this new direction.
→ You don’t know how to create content that feels personal while also sharing what you do.
→ You don’t know how to use your content to sell without being “salesy.”
→ You are ready to attract clients instead of hustling to be seen and heard.
How it Works
I will do an audit of your online presence so that in working together we can discuss where your message is out of alignment. We will talk about what you want to be known for and why your content isn’t getting you more sales.
Together, in a two hour call, we will create your Brand Voice Guide – a custom content strategy to take the guesswork out of how to build your business online. During our call, we will work through a series of exercises together to clarify who you are, what you do, and your unique voice.
Then, we will define the categories of content that you will use to connect with potential clients and promote your business by establishing your expertise and asking people to work with you.
Finally, you will learn from me, a content pro, how to pull everything together into a strategy that get you clients! We will talk about how to maximize your content with highlights, stories, and IGTV. I will teach you how to create captions that convert so that you can quickly create a months worth of content that actually builds your business and puts more money in your pocket.YOUR INVESTMENT | $487
The Discover Your Brand Voice homework helped me to take a deep look at what I was doing and where I wanted to take my business. I was forced to ask myself questions that I normally would have avoided.
I loved the one on one calls. I really enjoyed talking with Shana. She was able to see things that I didn’t see and give me a fresh perspective.
After going through this process I am feeling energized and excited again! I was in a place of avoidance and confusion before I worked with Shana. Now I cannot wait to see where my social media will go and how I can better help people!
Discover Your Brand Voice is perfect for any business owner looking to carve out their social media niche.
Discover Your Brand Voice is perfect for entrepreneurs who are looking to use social media to help grow their business. I honestly loved all the homework questions and they made me really think about the core values of how I want to define my business. I also really appreciated taking the time to write out what I do and what is my business. Often times, we know what to do in our heads, but never write it down. This process of writing helped me clarify and define my vision for Giving Artfully Kids.
I Loved the one-on-one calls! I could have done more. There was so much content, feedback, and suggestions provided in the 1 hour. Shana had an incredible way of making the concepts and vision for my business so simple! I was trying to do too much with my Instagram account and she narrowed it down that I had two specific goals needed and everything I published needed to lead to achieving these two goals.
I had a great experience. Shana understood the vision I had for my business and her suggestions for my content strategy were spot-on. I’m so excited to implement her suggestions. For me, the whole process was smooth and again because she delivered so much with not just the guide but overall business strategy, I am so appreciative for her help. Simplicity, that was my biggest takeaway from my Brand Voice Guide. I was trying to do too much with my original social media strategy, but with Shana’s help, we narrowed down the focus. I’m going to implement these changes right away and excited to see the impact of these changes on my business.
The homework was easy to understand. It helped me by asking the right questions and letting me work through my own thoughts in my head. It gave me a different way to look at my business.
I loved the calls. Going through the brand voice guide together made everything start to click. I had a clarifying moment of what I was trying to figure out for the last year.
Now, I truly understand what I knew I wanted out of my brand but couldn’t seem to figure out well on my own. I feel like finally, after all this time, I understand my brand and I can’t wait to implement all of the details from the brand voice guide. I’m so excited!
The homework made a huge difference. I never sit on my own to think/plan for my business. The exercises made me do it and it gave me so much clarity about who my business really is and what I need to focus on for social media.
The Brand Voice Guide gave me so much clarity about my focus on social media. Going through the finished brand voice guide on the last call and just seeing how all came together made me feel so happy and it really is exactly what I hoped for.
I have a clear path to follow now and hopefully, that will motivate to be more consistent and create my posts much faster. Also, it will help my followers know what my business is all about, instead of seeing a disconnect of different products.
In working through the homework, the more questions I answered, the more I thought about things, and the more clarity I gained.
After going through this process, I know how to structure my Instagram content. I know how to break a book down and pull a blog post, Instagram quotes, ideas for stories, etc from it. Before, I wasn’t sure what to do. Or, maybe I knew what to do, but I needed to hear it from someone else.
My favorite part of the process was getting the final Brand Voice Guide. It was exciting to see all the things we’d talked about in print. But, I was also really pumped after out the first call because you gave me so much to think about, so many ideas, and it was nice to have validation from someone who didn’t know me.
I feel validated that I can create a business around my idea. I’m excited because I now know how to put together a social media plan and what sort of content to create.
Love the clarity of my mission, vision, and categories that I got from the homework and I truly enjoyed the calls.
The brand voice guide gave me clarity on categories as well as how I could plan my posts better, including Instagram stories and blogs. I have much-needed clarity on what to post to connect with potential clients.
I have a better understanding of keywords and phrases, as well as how to incorporate captions from Social Curator.
© 2020 Shana Dewitt